Arkansas Federal Credit Union

Exterior Brand Refresh

ASSIGNMENT:
Arkansas Federal Credit Union completed a logo refresh and branding update. They needed new signage, including legacy signs, to support this update at 16 branch locations.

SOLUTION:
Retail without Boundaries by Innomark (R w/o B) provided creative solutions for the building exterior and interior window graphics. The exterior features a large eagle graphic, which wraps around the building for maximum visibility and impact.

R w/o B coordinated and managed exterior painting, as well as fabrication and installation for the interior window vinyl, building sign, and street pylon sign. We also worked with a third-party partner to secure all necessary city, county, and state permits for sign installation and building code requirements.

RESULTS:
The client was pleased with the design and installation of all materials. The update is complete at multiple remodeled branches and in process at two new branches.

MORE ABOUT R w/o B:
R w/o B by Innomark is a strategy, design, and execution house that partners with brands to connect where consumers live. R w/o B specializes in retail experience, store environments, strategy, and visual marketing communications. Learn more.

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